Our story

About Us

Considered vegan beauty, rooted in Anatolia and made in Türkiye.

Our story

The Minerva108 Brand Story

In ancient mythology, Minerva was not merely a symbol of wisdom and beauty—she was the goddess of deliberate craft, strategy, and mastery. In sacred numerology, 108 represents the ultimate state of completion, balance, and spiritual harmony.

Minerva108 was born from a singular question: Why should women have to choose between clean, ethical ingredients and high-performance anti-aging results?

Most luxury anti-aging products rely on heavy synthetic chemicals and animal byproducts. On the other end, generic “clean beauty” brands offer gentle botanicals that hydrate the surface but fail to deliver visible structural renewal.

Minerva108 bridges this gap by unlocking a botanical powerhouse hidden in the fertile, mineral-rich soils of Turkey: Wild Anatolian Red Clover.

Recognized for centuries in traditional herbal wellness, Anatolian Red Clover is naturally rich in isoflavones and bio-flavonoid antioxidants. Through modern bio-technology, we extract and formulate it as a gentle, considered botanical — supporting the look of natural collagen production, refined pores, a more even tone, and a youthful appearance for mature skin. Curious what the research actually shows? Read our in-depth guide to red clover.

Every formula in the Minerva108 ritual is 100% Vegan, PETA-Approved Cruelty-Free, and ethically produced. From our Red Clover Hyaluronic Acid Serum to our Anti-Aging Creams, Minerva108 represents the ultimate standard of beauty formulation: where ancient botanical wisdom meets modern scientific perfection.

A quieter vision of beauty.

Our philosophy

A quieter vision of beauty.

For Minerva108, luxury is found in intention: thoughtful formulas, considered materials and care that earns its place in a daily ritual.

Explore the collections
Rooted in Anatolia.

The ingredient story

Rooted in Anatolia.

Red clover is central to our point of view. We bring botanical knowledge together with purposeful modern formulation, while keeping the ingredient and its origin in focus.

Read our standards

Standards & commitments

Principles, made visible.

Explore the standards and commitments behind our approach.

View certifications

100% Vegan

Formulated without animal-derived ingredients.

PETA Approved

Vegan and cruelty-free brand commitment.

ISO 22716 GMP

Cosmetic good manufacturing practice standard.

Made in Türkiye

Developed and produced in Türkiye.